Mass Email Marketing Tips

To be in accordance with the law, and not be accused of spamming, there are a few things you must do:

1. Your email message must have a precise ‘from’ heading where you put in your name or the name of your company. 2. The subject line on your email must be correct and relate to the particular content of your email.

3.

4. Make sure to obviously label your email if it contains adult content.

5. You can’t have a fake header on your email.

6. 7. Having an ‘opt-in’ list is probably your very best defense against being charged with spam. This technique will encourage your website visitor to sign up to receive your emails. They are giving you permission to send them e-mails. So as to make them sign on to your list you can offer them an inducement like a free report or a multi part mini-course that they will receive over a period of a week or so.

These are the basics of the law. I am not an expert or a barrister so be sure you take a little time and learn all of the fine details of the CAN SPAM law so you can ensure your company is in compliance. If you take the time to discover what all the rules are and then you follow them, you’ll be in compliance and you’ll be able to add a lot of purchasers to your business which should ultimately lead to a load more sales, and that is what we all desire.